Case Study: Helping Visit Sacramento Relay Destination Value in a Pandemic Era
Kerrie YanceyContent Strategist “Kerrie was initiated into the Digital Edge family in 2016 and...
The Confidence-Boosting Site DMOs Are Sharing With Partners & Event Organizers
Let’s show the world meetings can and are happening safely with key protocols in...
Planning through a Pandemic: This CVB’s Virtual FAM Tour
Experience Grand Rapids’ Virtual FAM Tour During a pandemic, Michigan’s second-largest city leveraged technology,...
How These DMOs Stayed Top of Mind in the Lowest of Times
As questions and concerns feverishly swirled around the future of the meetings and conventions...
A Look at the Post-COVID Meeting Planner Persona
Mae DemdamVP of Marketing Strategy Mae is the Vice President of Marketing Strategy at...
Expert Takeaways – Navigating a COVID-19 World
Digital Edge has been keeping a pulse on the latest insights, responses, and actions...
4 Tactics for CVBs to Consider When Running Media in Today’s Climate
“When times are good, you should advertise. When times are bad, you must advertise.” ...
CVBs: Step Up, Get Uncomfortable, and Embrace Change with Us!
Change. Change…the word you love and hate. Whether good, bad, or both, we all...
CVB Sales: Doing It Well in a Virtual World
Raise a proverbial hand if you’ve been a part of an unengaging Zoom call...
6 Ways Your CVB Can Adapt to What Meeting Planners Want During and After COVID-19
Destinations International’s Annual Virtual Convention didn’t disappoint this year. Our co-founder gave her thought...
Getting Back Out There Post-COVID
With much effort, the travel and tourism industry is full-force on the road to...
Why Meetings Marketing Now Will Pay Off Later
Invest in meetings marketing now and it will pay off in the long run...
CVB Case Study: Engaging Planners During COVID-19—Explore Branson’s Virtual FAM
Recently, we sat in on Inc.’s webinar, Leading Through Times of Crisis and Change,...
Evaluate and Adjust Your Meetings Campaign & Messaging
With COVID-19 Forcing All Of Us To Pivot, Now Is A Good Time To...
DMOs vs. COVID-19: Latest Insights + Tips for Meetings Marketing Efforts
Digital Edge has been keeping a pulse on the latest responses from meeting planners...
Getting Ahead of the Curve on What Planners Need to Know During COVID-19
As some destinations see the curve flattening on the number of COVID-19 cases and...
How to Prepare Your Meetings & Conventions Messaging Post COVID-19
“Learn from the past, but don’t live there. Build on what you know so...
How DMOs Will Need to Transition Group Sales After COVID-19
We are all trying to determine exactly how things will be when we return...
