A dynamic meetings marketing campaign that keeps getting better
512 PLANNER APPLICANTS
29 RFPS IN DEVELOPMENT
One of the Most Creative Site Visits Imagined
As we lace up our sneaks and start our hammy stretches in prep for the next season of Visit Rapid City’s The Amazing Rush, we thought we’d reflect on how one idea – along with the enthusiasm and willingness of a small but forward-thinking DMO – has produced… well… amazing results! See the evolution of one of our most successful meetings marketing campaigns to date.



SEASON 3:
– 310 applicants
– 12 RFPs in development
SEASON 2:
– 112 applicants
– 7 RFPs in development
SEASON 1
– 90 applicants
– 10 RFPs in development
– Stacie Granum, Vice President of Marketing, Visit Rapid City
Looking for your own amazing campaign? Hi.

Creative Director
“Andrew is the resident Wild Card at Digital Edge, lending his hand to general jobbing that includes pre and post production for film, motion graphics, interactive media and, when he’s feeling spritely, copywriting for the Digital Edge blog.”