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Case Studies

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Planning Los Angeles’ Comeback for Meetings

See how a true understanding of Tier 1 destination meetings marketing and applying a layered digital strategy drove group business interest in LA as the city moved out of the pandemic.

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Attention-Grabbing Marketing for ATL’s Convention Center and Citywide & In-House Meetings

Here’s how we’ve helped Atlanta CVB drive citywide and self-contained meetings & conventions business leads and interest to Atlanta for five years (and counting).

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Marketing Visit Sacramento’s Convention Center Expansion

Here’s how we helped Visit Sacramento boldly market their newly expanded Convention Center.

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Tier 3 Meetings Marketing: The Resort Destination of Park City, UT

In the ten years that Digital Edge has been creating meetings marketing solutions for DMOs, Visit Park City has been with the agency for 80% of that time. See how we’ve helped drive group business leads and interest in Park City, UT, over the years.

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Developing a Perception-Bending Campaign & Creative to Drive Meetings Business for Daytona Beach Area CVB

We’re diving into the campaign and creative that helped generate interest and new group business for the Daytona Beach Area Convention & Visitors Bureau—all supported by digital storytelling through content, design, media and sales activity.

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Lead Generation & Strategic Storytelling for Experience Grand Rapids

Digital marketing for tier 2 cities’ meetings & conventions business takes a layered digital strategy and consistent storytelling.
See how an enticing lead-generating promotion + digital storytelling has driven conventions business interest to Grand Rapids, MI, for the last five years.

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Developing a Site Visit Lead Generation Campaign for Richmond Region Tourism to Drive Meetings Interest Post-Pandemic

Richmond Region Tourism hired Digital Edge coming out of the pandemic using grant funds to develop a site visit lead generation digital marketing campaign to drive interest for citywide conventions.

Columbus, Georgia

How Collaboration, Creativity & Digital Marketing Cultivated New Meeting Possibilities for VisitColumbusGA

Here’s how Digital Edge helped legacy client, VisitColumbusGA, drive awareness to the destination’s new hotel product and convention package through compelling content and a focused digital marketing campaign.

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State-Level Meetings Marketing for Visit Maine

Digital Edge developed the first-ever meetings marketing campaign for Maine, creating awareness and increasing interest in the state as a meetings destination – a bucket-list one, at that.

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