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Case Studies

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Planning Los Angeles’ Comeback for Meetings

See how a true understanding of Tier 1 destination meetings marketing and applying a layered digital strategy drove group business interest in LA as the city moved out of the pandemic.

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Attention Grabbing Marketing for Atlanta’s Meetings & Conventions

Here’s how we’ve helped Atlanta CVB drive citywide and self-contained meetings & conventions business leads and interest to Atlanta for five years (and counting).

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Marketing Visit Sacramento’s Convention Center Expansion

Here’s how we helped Visit Sacramento boldly market their newly expanded Convention Center.

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Meetings Marketing for Visit Park City

In the ten years that Digital Edge has been creating meetings marketing solutions for DMOs, Visit Park City has been with the agency for 80% of that time. See how we’ve helped drive group business leads and interest in Park City, UT, over the years.

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Developing a Perception-Bending Campaign & Creative to Drive Meetings Business for Daytona Beach

We’re diving into the campaign and creative that helped generate interest and new group business for the Daytona Beach Area Convention & Visitors Bureau—all supported by digital storytelling through content, design, media and sales activity.

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Lead Generation & Strategic Storytelling for Experience Grand Rapids

Digital marketing for tier 2 cities’ meetings & conventions business takes a layered digital strategy and consistent storytelling.
See how an enticing lead-generating promotion + digital storytelling has driven conventions business interest to Grand Rapids, MI, for the last five years.

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Developing a Site Visit Lead Generation Campaign for Richmond Region Tourism to Drive Meetings Interest Post-Pandemic

Richmond Region Tourism hired Digital Edge coming out of the pandemic using grant funds to develop a site visit lead generation digital marketing campaign to drive interest for citywide conventions.

Columbus, Georgia

How Collaboration, Creativity & Digital Marketing Cultivated New Meeting Possibilities for VisitColumbusGA

Here’s how Digital Edge helped legacy client, VisitColumbusGA, drive awareness to the destination’s new hotel product and convention package through compelling content and a focused digital marketing campaign.

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State-Level Meetings Marketing for Visit Maine

Digital Edge developed the first-ever meetings marketing campaign for Maine, creating awareness and increasing interest in the state as a meetings destination – a bucket-list one, at that.

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How DE’s Suite of Services Helped Branson’s Meetings, Sports & Travel Trade Marketing Efforts

With a true understanding of destination sales and utilizing our robust collection of marketing services, Digital Edge helped Explore Branson drive awareness for Branson, MO as a meetings and sports destination, change outdated perceptions, and shatter expectations with highly targeted, edgy campaign concepts and creative.

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Meetings Marketing for Small Teams & Resort Destinations

See the marketing campaigns, strategy and support that helped Visit Carlsbad and its one-man sales operation kick-start its meetings & conventions.

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Statewide Meetings Marketing for Meet Hawaii

Providing meetings marketing and in-depth sales tools for a state like Hawaii takes team-wide dedication, intention and collaboration. Here’s a look behind the curtains of one of our most distinctive partnerships. This is Digital Edge & Meet Hawaii.

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Marketing Visit Savannah’s Convention Center Expansion

Here’s how Digital Edge helped Visit Savannah build awareness for the convention center expansion and up their group business game through strategic meetings marketing and an integrated digital media approach.

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Strategic Meetings Marketing to Support Destination Sales Efforts & Growth

Throughout the five years of working together, Digital Edge developed a comprehensive meetings marketing campaign aligned with the Visit Lake Tahoe team’s goals and new destination branding.

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