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About

ABOUT US

In 2011, two former DMO professionals took their unique experience working on both the sales and marketing sides of destination marketing organizations and created a specialized full-service agency for the DMO world focused on group sales — one that has since become a pillar for our clients and their marketing.

We’re a crew of DMO veterans, designers, critical thinkers and talented, hungry professionals kickin’ ass in our respective creative and marketing disciplines.

We base our work on real-time data and pride ourselves on real-life experiences. We get meetings & conventions like no other. We’ve been in the trenches with you, and we’ll be there to support your organization’s goals every step of the way.

And, if your DMO is currently working with other talented agencies, we support the groundwork that your team and other agencies have worked hard to lay.

Shirley Smith, Co-Founder Digital Edge

SHIRLEY SMITH

CO-FOUNDER

As a veteran in Destination and Hotel Sales and Marketing, Shirley utilizes her expertise to develop services that assists DMO’s in research, generating leads and increasing awareness for the destination’s meetings product and experiences. Did we mention she kicks ass when it comes to creativity and promotional ideation?

MYA SURRENCY

CO-FOUNDER

With 10 years of DMO experience as an Interim President & CEO, Deputy Director and Vice President of Marketing for various DMO's, Mya uses her expertise to shape marketing strategies & solutions for the agency’s roster of clients. Oh and by the way, she likes to share those meetings marketing strategies while presenting at industry conferences. Look her up!

MAE BODINE

VP OF MARKETING STRATEGY

Mae creates and oversees the marketing and strategic processes (actually more than we know what to do with) for the organization that leads to acquisition, retention, and engagement of DMO campaigns. Mae’s past experience working for other agencies included managing many hotel's digital marketing campaigns. No, she is not recruitable.

Kim Ritten - Digital Edge Team Image

KIM RITTEN

VP OF BUSINESS RELATIONS

As a tourism sales and marketing professional, Kim qualifies and listens so she understands a DMO's needs to ensure our services are a good fit. If so, she develops custom programs of work that will take their meetings marketing to the next level. Having worked for several DMOs and various hotels, Kim is what we call a thick-skinned rebel.

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ANDREW WOODS

CREATIVE DIRECTOR

COURTNEY GODWIN

DIRECTOR OF DIGITAL MARKETING

MATT LEAMON

INTERACTIVE MEDIA MANAGER

KERRIE YANCEY

CONTENT STRATEGIST
Melanie Schultz - digital edge image

MELANIE SCHULTZ

CONTENT WRITER
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CAROLINE CIRILLO

INTERACTIVE MEDIA DESIGNER
Joe McKinney

JOE MCKINNEY

CONTENT WRITER
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PEYTON NILL

PAID MEDIA SPECIALIST
OLYMPUS DIGITAL CAMERA

SARENA POOL

PROJECT COORDINATOR
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HAILEY SURRENCY

MARKETING COORDINATOR

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